With all the talk of Gen Z vs Boomers or the differences between Gen Z and Millennials, it's important not to forget the most awesome Generation - Generation X. In this blog post, we will discuss what makes Generation X customers different and why...
You survived the holidays and you’ve got new customers! Now what? To make the most of these new relationships use segmentation of holiday customers to your advantage....
Knowing your brand, knowing your consumers, understanding customer segmentation and tracking changes helps you make informed decisions. You want that knowledge before you’re hit with a difficult situation you have to respond to quickly. ...
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